·$2,260,000 combined monthly revenue across 5 tracked brands·1,259 SKUs analyzed across 12 source files·6 competitor brands fully mapped and analyzed·7 market gaps identified — EP fills all 7·$2,260,000 combined monthly revenue · 5 brands tracked·1,259 SKUs analyzed across 12 source files·WELLIFE earns $798K/mo · carries ZERO bowls·BESTVIP 600pc Gold · $125,772/mo · 1,000+ units/mo·White = #1 color · 21% of all plate sales·Blush/Pink = #3 color · zero premium competitors·100ct standalones = $29K/mo top SKU · 600 units/mo·7 market gaps identified · EP fills all 7·$125,772·350pc·78%·63–65%·$1,533,286·$2,260,000 combined monthly revenue across 5 tracked brands·1,259 SKUs analyzed across 12 source files·6 competitor brands fully mapped and analyzed·7 market gaps identified — EP fills all 7·$2,260,000 combined monthly revenue · 5 brands tracked·1,259 SKUs analyzed across 12 source files·WELLIFE earns $798K/mo · carries ZERO bowls·BESTVIP 600pc Gold · $125,772/mo · 1,000+ units/mo·White = #1 color · 21% of all plate sales·Blush/Pink = #3 color · zero premium competitors·100ct standalones = $29K/mo top SKU · 600 units/mo·7 market gaps identified · EP fills all 7·$125,772·350pc·78%·63–65%·$1,533,286·$2,260,000 combined monthly revenue across 5 tracked brands·1,259 SKUs analyzed across 12 source files·6 competitor brands fully mapped and analyzed·7 market gaps identified — EP fills all 7·$2,260,000 combined monthly revenue · 5 brands tracked·1,259 SKUs analyzed across 12 source files·WELLIFE earns $798K/mo · carries ZERO bowls·BESTVIP 600pc Gold · $125,772/mo · 1,000+ units/mo·White = #1 color · 21% of all plate sales·Blush/Pink = #3 color · zero premium competitors·100ct standalones = $29K/mo top SKU · 600 units/mo·7 market gaps identified · EP fills all 7·$125,772·350pc·78%·63–65%·$1,533,286
Disposable Dinnerware · Amazon Market Intelligence
$3.11M
per month.
6 brands. 757 ASINs. One measurable market with clear patterns, proven gaps, and a defined entry point.
Competitor Revenue
BESTVIP
$840K
Has Bowls
WELLIFE
$798K
No Bowls
bUCLA
$691K
Has Bowls
Liacere
$416K
No Bowls
PULOTE
$319K
No Bowls
Goodluck
$50K
Has Bowls
3 of 6 brands = $1.53M/mo with no bowls
510
ASINs Analyzed
4
Brands Tracked
$566K
Top Brand/Mo
I — Quantity Intelligence
The sweet spot is 350pc. The blue ocean is 10.
10ct
EP Blue Ocean — No competitor has built this product
$0/mo
Blue Ocean
BESTVIP · Viable entry tier. ~30-40% of 100ct velocity at comparable p
EP: EP 10ct at premium pricing = same per-plate range as 50ct. Different buyer mindset.
$3K
viable
BESTVIP · THE standalone sweet spot. bUCLA White 100ct = 600 units/mo
EP: EP not competing here — EP serves the 10-guest buyer, not the 100-piece event buyer.
$79K
sweet spot
BESTVIP · Plate-combo format (100x10" + 100x7"). BESTVIP Gold = 1,000
EP: EP 10ct x10 packs serves same need at premium. Different channel.
$79K
strong
BESTVIP · Full bundle sweet spot. WELLIFE = 772 units/mo $42K/mo 6,247
EP: EP Complete Table for 10 = premium micro version of this. 7 products x 10ct = 68 pieces matched.
$56K
sweet spot
BESTVIP · BESTVIP 600pc Gold = $125,772/mo — #1 revenue SKU tracked. 1
EP: Catering/large event market. Different buyer than EP. EP targets intimate dining premium.
$126K
highest
BESTVIP · Premium/catering niche. High ASP lower velocity. WELLIFE 700
EP: Premium buyer but lower total volume than 600ct. Not EP target.
$37K
premium
II — Color Demand
White dominates volume. Blush and Mint dominate opportunity.
White#
21% of reviews
22000+ implied sales
EP Hashigh
Mint/Green#
20% of reviews
19000+ implied sales
EP Haslow
Blush/Pink#
16% of reviews
18000+ implied sales
EP Hasnone-premium
Red#
10% of reviews
7000+ implied sales
EP Gapmedium
Black#
9% of reviews
10000+ implied sales
EP Hasmedium
Blue#
6% of reviews
5500+ implied sales
EP Hasmedium
Linen/Ivory#
2% of reviews
4000+ implied sales
EP Haslow
Clear#
5% of reviews
2000+ implied sales
EP Hasmedium
III — The Gap
3 brands. $1.53M per month. Zero bowls.
BESTVIP
$840K
/month
Carries Bowls
WELLIFE
$798K
/month
Zero Bowls
bUCLA
$691K
/month
Carries Bowls
Liacere
$416K
/month
Zero Bowls
PULOTE
$319K
/month
Zero Bowls
Goodluck
$50K
/month
Carries Bowls
IV — Proof Library
Every claim has a live listing behind it.
B0C9KWZGK2 ↗
$125,772/mo
600pc · $69.99
#1 Revenue SKU tracked
B0CCS1WPPV ↗
$55,700/mo
350pc · $57.66
966 units/mo
B0CCRXNFPF ↗
$79,055/mo
200pc · $52.99
1,000 units/mo — plate combo king
B0811NH9SS ↗
$42,252/mo
350pc · $54.73
6,247 reviews
B0D5QF3X1X ↗
$29,215/mo
600pc · $59.99
White+Gold hero
B0D4L5GLS7 ↗
$35,317/mo
600pc · $72.99
Black+Gold strong
V — Launch Sequence
Ten SKUs. Three phases. One entry point.
Phase 2
Classic Plate Duo White/Gold (DP+AP 20pc) · White · Gold Rim
EP-DUO-WHI-G
$$8.49–$9.99
Phase 2
Soup+Plate Set White/Gold (DP+SB 20pc) · White · Gold Rim
EP-SP-WHI-G
$$14.99–$19.99
Phase 3
All Silver Rim versions + Blue + Linen + Clear · Multiple · Silver Rim
EP-DP-ALL-S
$$3.99–$5.49
Phase 4
Complete Table for 10 White/Gold (all 7 products) · White · Gold Rim
EP-COMPLETE-WHI
$$39.99–$54.99