Cost Analysis
EP product costs pending supplier confirmation — known Amazon fees are verified
EP Product Costs — Pending Confirmation
EP's COGS (cost of goods sold) have been removed from this report pending confirmation from supplier invoices. Previous estimates from two data sources varied significantly — particularly for cutlery. The correct COGS will be entered once supplier invoices are verified.
Steps to Complete Cost Analysis
1
Obtain supplier invoices
Request itemized invoices for each SKU from your supplier(s)
2
Confirm per-unit cost for each SKU
Dinner plate, dessert plate, tumbler, cutlery, bowl, tea cup
3
Add inbound shipping cost
Freight cost per unit from supplier to FBA warehouse
4
Add packaging / prep cost
Box, poly bag, label, and any FBA prep labor per unit
5
Enter COGS in Profitability Calculator
Go to the Profitability Calculator page and enter the confirmed COGS
Known Amazon Fees — Verified
Confirmed from RevSeller data and Amazon's published rate cards
| Fee Type | Amount | Source | Note |
|---|---|---|---|
| FBA Fulfillment Fee | $10.26 | RevSeller — WELLIFE B0811NH9SS (50-guest) | Verified from live Amazon data |
| Referral Fee (15%) | $7.80 | Amazon standard rate for Home & Kitchen | 15% of $51.99 target price |
| Est. PPC Cost / unit | $4.00 | Industry benchmark — ~8% ACoS at $51.99 | Adjust based on actual campaign data |
| Storage Fee (monthly) | ~$0.75 | Amazon standard rate — Jan–Sep | $0.75/cubic foot/month |
EP Product Catalog — Confirmed
From master SKU sheet and Product Line Overview PDF — no cost data
Total SKUs
123
Across all product types
Colors
7
White · Black · Blush · Clear · Ice Blue · Linen · Mint
Rim Options
2–3
Gold · Silver (+ White for White plates only)
Plate Styles
2
Edge and Curve
Product Types
5
Plate · Bowl · Cup · Tumbler · Cutlery
Plate Sizes
2
10.25" dinner + 7.5" dessert
Bowl Types
2
14oz Soup Bowl + 8oz Dessert Bowl
Cup / Tumbler
2
12.5oz Tea Cup (8pk) + 9–12oz Tumbler (10pk)